I found a terrific web site – springwise.com – that lists thousands of start-up business from around the world. Three are profiled below to provide ideas for new businesses. Copying an idea is not necessary, but perhaps one of these examples creates a spark.
Although the BP oil spill in the Gulf last year may have now slipped from the media spotlight, preservationists are still working to clean many of the birds affected by the disaster. In order to raise money for the cause, Louisiana-based MATTER’s first initiative BirdProject is now selling symbolic soaps to help fund the rescue operation.
Symbolically, the soaps represent the washing of a bird whilst simultaneously linking that process to human activity as they wash themselves. A further function of the design is that it has helped raise awareness for a rescue operation at a time when many feel swamped by calls to give to worthy causes. Those trying to achieve similar goals, time to start thinking creatively! www.birdproject.org
Australian UBeauty has launched a line of garden pots made by hand in Pakistan from old, worn out tires.
Hard on the heels of our story about Mexico’s Tubohotel comes word of yet another creative upcycling venture. Rather than recycled concrete pipes, however, Australian UBeauty has launched a line of garden pots made by hand in Pakistan from old, worn out tires.
UBeauty’s tire-derived planters are made by a former leather-crafting shop from discarded tires that are past the point of retreading. Any tread remaining on the tires is stripped and used for mulch, while steel belting is removed and recycled. The remaining sheets of rubber are hand-cut and stitched using durable nylon thread; major joints are reinforced using exposed nuts and bolts.
Whether it’s airline seat covers or discarded tires, there’s no end to the creative possibilities for keeping waste out of landfills. Keep the upcycling innovations coming! www.ubeautypotsandplants.com.au
Evenings spent at a busy party or bar can often cause drinkers to lose track of their beverages. Wine drinkers already have wine charms to identify their glasses, and now — thanks to BeerTag — there’s an equivalent for beer drinkers too.
The company claims that 32 percent of US beer drinkers resort to ripping the label of their beer bottle in order to mark it as their own in a social setting; 46 percent, meanwhile, choose a particular spot to set it down in so as to keep closer track of it. Chicago-based BeerTag, however, hopes to end all that with a distinctive — and even advertising-ready — sleeve that fits over the neck of a beer bottle to identify whose it is. Available in a variety of colors and designs, the BeerTag not only helps consumers protect their drinks, but it also “offers beer distributors a unique opportunity to promote their brands, directly onto a competitor’s product, in the on-premise environment,” in the company’s own words. Several designs are available as free downloads on BeerTag’s site; interested advertisers are encouraged to contact the company for a quote. www.thebeertag.com
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