The traditional wisdom in the second half of the twentieth century was this: Go to school, get a good education and go to work for…
Let’s say you’ve decided to provide something tremendously fantastic for your customers, even though it meant great expense and hardship. It would be incontrovertible — you’d refuse to compromise on that one thing, even if it seems impossible to work out how to do it profitably.
As in most businesses, there are advantages and disadvantages to the home-based business. A business in the home permits flexibility of working hours, lower start-up costs and allows family affairs to continue during business hours. There are also disadvantages—zoning restrictions may prohibit business, the IRS may raise tax questions, it may be difficult to get materials and customers to the location and financing the business could be challenging.
March 24, 2011 – Businesses succeed when they produce something special, something different than what can already be found out there. Google succeeded because they were able to offer great internet searching for free, and their secret was tying targeted advertising to those search results. If you’re in the search business and you’re striving to be “the next Google” by figuring out new ways to bundle search results and ads, you’re wasting your time.
February 25, 2011 – Startups are the new shiny toy these days. Groupon and Mint are among the constantly quoted examples of what can go right with a business startup, but what percentage of startups actually enjoy that kind of phenomenal success? Before you jump right into a startup, consider these four reasons it might be worth thinking through.